DICEmethods.org | Dissemination, Implementation, Communication, and Engagement
A guide for health researchers
Focus groups are moderated discussions among a purposefully selected group of individuals. Focus groups are not designed to provide consensus regarding the issue at hand, but instead are used to elicit new insights and understanding from participants on the issue by allowing participants to engage in dynamic conversation with each other and build off of each other's ideas.
2-3 months to prepare; 1-2 hours to conduct
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University of Colorado Anschutz Medical Campus
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